Internet Radio Promotion

Promoting a radio show is important to gain a good number of listeners. Making a stream public (having it listed on other radio directory sites) will bring in some listeners its best to promote it in other ways as well. Here are a few ways to get the listeners to tune in :

Internet Radio Directories

Get your station listed in as many internet radio directories as you can. We have provided a list of internet radio directories for you to list your station .

Forums and Message Boards

Forums that are active or busy are a great place to gain listeners from especially if you regularly bump (reply to) the thread to the top of the forum. Adding a new post every time you switch DJ is a good way to make sure your post is getting attention.

Always check your posting your stream up in the most relevant area of the forum and don't spam.

Instant Messaging Chat Rooms and IRC

Send all your contacts a message advertising your stream and paste the direct listen link in aswell. This should give you an instant boost of listeners.

MySpace, Facebook, Twitter and Social Networking Sites

Because of the popularity of sites like Facebook, Twitter and MySpace its a great idea to create a bulletin when you stream. This bulletin gets sent to all your online friends. Obviously you must have an account to do this but i know for a fact the streams that do use this as a promotion method get new listeners in.

Exchange Links with other related websites

Exchange links with other internet radio websites. We offer a link exchange program from our website. Visit out internet radio referrers page for more information.

eMail / Mailing Lists

This method is not as effective as the forums or chat rooms because people tend to check their email periodically. If you do send a mail out to advertise your stream i would recommend you do it around 24 hours before.

Text/SMS Messages

"I know this might sound obvious/silly but I always find texting a few mates who you know own computers helps too. They are usually up for listening as long as they are given a little reminder. I know it's not a great way of getting 'new' listeners but they can sometimes help plug the show on boards that you may not go on or help you bump up the posts you put up on other sites." - BioTech, Partyvibe

Flyers

If your doing a flyer for an event (even a party event) then recommend "Internet Radio - www.internet-radio.org.uk" on the flyer. Im sure a good flyering will bump up the listeners.

I recommend that while your connected and streaming your show you take turns at sitting in front of the computer keeping on top of all the forums / chat rooms / instant messengers your advertising in. Its a good opportunity to interact with your listeners to show theres real people behind the stream working hard on their show.